“Be Fucking Vulnerable”. A simple insight that might just change your world.

Alex Dunsdon
1 min readApr 24, 2018


I was with Mark Evans of Kindred a few weeks back. He gave me lots of insight but this one stayed with me…


He said: “It’s the key to business and life”

He said: Surface chat about business and hobbies just melt away. What people really want to know is who you are, what drives you, what you hope for and what you fear. It’s what makes you, you.

How do you go about it? I asked.

He said “Be vulnerable first. It opens the other person up. Do it as soon as you can in the conversation. Open up your body language. Tell them your fears and watch them reciprocate. Then BOOOM — you are now strong, like a bridge, and you have a bond for life. I do the exact same thing whether I’m with my neighbours or the CEO of Tencent. It’s a simple equation: the more you of these bonds build the better your life will be, just:
1/ Open every conversation with a fear
2/ Open your body language
3/ Go deep early.
4/ Repeat in every conversation.”’

Interesting POV, I’ll try it out…



Alex Dunsdon

VC Partner@SAATCHiNVEST. Seed investor in Citymapper, Farewill, Ometria + more. Chief of Staff@Redbrain. NED@Picassolabs. Founder Linkybrains.com